What's new
Autumn Brunch
Take to the waterways
Books reviews
DVD reviews
Yoga
Our new website - Enjoy Britain online www.enjoybritainonline.co.uk/
New CD releases
Discover Knightsbridge, London
Cruises
Birdwatching and more
More than a third (36%) of women over the age of 70 have stopped purchasing new clothes because they find the high street shopping experience ‘intimating'.
These are the findings of a new research study carried out by classic fashion brand, www.carrandwestley.co.uk. The study of 1,014 women over the age of 70 reveals that more than half (52%) of women find store staff unwilling or clueless as to how to help them with advice or finding the right size. Almost half (47%) admit they refrain from using changing rooms because they feel uncomfortable or are worried about suffering potential indignity.
A lack of choice from retailers in terms of attractive, yet comfortable styles and suitable proportional shape and lengths for their age group, was also given as the reason almost three quarters (73%) of women have stopped spending money on new clothes, with nearly two thirds (64%) saying the high street is too focused towards younger women. Meanwhile, one in ten (11%) said they find the high street experience daunting because they are physically less able.
The research goes on to show that clothes shopping is just as big a challenge when relatives are tasked with the buying responsibility on behalf of loved ones. Despite two thirds (68%) of women saying they wished relatives purchased clothes for themmore often, it appears those making the purchasing decisions are left bewildered of what to look for, in fear of getting it wrong.
A separate survey of 500 members of the public revealed that, of those who said they had purchased clothing for an older relative before, almost three quarters (72%) found the process stressful and were unsure of what to look for. More than half (56%) said that they had got the wrong size, length or unsuitable style with a previous item. Over a third (34%) admit they struggled to find the time to purchase clothing for relatives or return unsuitable items (24%).
Commenting on the survey findings, Carr & Westley’s Managing Director, Judy Gorringe says,
“As women get older, our clothing needs change. Like it or not, we can’t shop in the same way or wear the same designs we grew up in. But that doesn’t mean we should just give up, we just need to find a greater balance of comfort and style. Unfortunately, many high street retailers get this wrong as their whole shopping experience is skewed towards younger generations.
As retailers, it’s our responsibility to make that shopping experience as comfortable and easy as possible for this market. We can do this by listening to customer feedback about design and then offering the right proportional sizes and lengths for the age group”.
Have you felt intimidated by the high street? What do you do to overcome this?
Let us know what you think and share your experiences with us and others. And for more health news, follow us on Facebook, Twitter, Google+, Instagram and YouTube
Motorbike at the National Motor Museum
June's book reviews
Royal robes
Peter Sellers’ Aston under the hammer
National Bingo Day 27th June 2023
Hen Harriers
Air up
Simon Evans reviews the latest CDs
April’s Top DVDs selected by Simon Evans
Here we go, here we go…for the Coronation
Otter
Easter on a budget
‘The Slug’ will race again after 100 years
Bath night for dogs
Classic Motoring Memories
Tios Drinks
Shake up your makeup
New Year, New You
From Italy with love
Mail-order meat comes of age
Christmas recipes
Christmas Crafts Part 2
Back to your roots
In your garden in Winter
Christmas Crafts
Christmas Gift Ideas
Vegan Skincare
Recipes for hope
Beauty Feature - Embrace the grey
Calling all coffee fans!
World Oceans Day 8th June
Beauty Feature - Feet First
Craft Corner - A great Easter basket
Battle of Britain
Claire Foy "I didn't get life until I was 32"
Alexander Armstong: "My family is my priority"
Cosyfeet Community Award 2019
How to Maintain Your Independence in the Kitchen
Ruth Wilson "Audience's don't know who I really am"
1969: The Year The Dream Died
Want to live the (Feel)Good Life? Move to Watford
Pressures of the sandwich generation
Steve Coogan"The most radical thing I can do is talk about love"
Oldie of the Year 2019
Rabble: The Movement keeping you fit and making you money!
Suzi Quatro: "I've always been a rocker at heart"
Giving up plastic
Women in WW1
Do you remember? UFO
Bognor and other Regises
John Lennon & Yoko Ono: 'Imagine'
Bill roache "It's a real privilege to make people happy"
Nana Mouskouri "Music brings me peace, love and hope"
How to Earn Money by Working from Home
How to get the best night's sleep, every night
Ringo Starr "I'm learning to handle life"
Headphones with a built in hearing test
Petula Clark: "I make the most of every moment"
London's other underground
Blue Peter: Here's one they made earlier
Gary Oldman: "Acting is an antidote to self hatred"
Emilia Fox: "I've learnt to find my own voice"
Love Your Gut Week Recipes
Puffin photos help to tackle decline of the 'clowns of the sea'
Craig Revel Horwood: "I don't care what people say about me"
Do you remember? Apple Records
What a Carry On!
Worried about being worried?
"I feel like the unluckiest person in the world."
Death of a Princess
Queen Elizabeth: Happy and Glorious
The Beatles: It was 50 years ago...
Hank Marvin: “Meeting Cliff changed my life”
Nicole Kidman "Children are the joy of my life"
The world of Parry Ray
Monty Python: Something completely different
Staffordshire Day
I always think I'm going to get found out
All shook up...The day that Elvis died
Twiggy: "I thought the world had gone mad"
Peter Capaldi: "I like characters who are strange"
Make eating breakfast a resolution which sticks, with milk&more
"Turning 60 can't be that bad!"Jennifer Saunders
The Enduring Power of the Unknown Soldier
Bradley Walsh "Variety is great for the soul"
Thank you, Brewood
"You never know what's round the corner"
1966 and All That
Remembering the Heroic Olympians
Martina Navratilova: "I Always Question Authority"
Guide for choosing clothes for older relatives
Getting older and disabled drivers behind the wheel
Men in Sheds
Over 40s Named Most Successful Online Daters
Stay at home mum and author re-ignite's her career
Dating in later Life
Great garden getaways
Toton Engineman Review
The Making of Les Mis
“I’m a restless person by nature”
"We’re such country bumpkins”
Still time for tearooms
Hallowed hall of fame
Autumn Brunch
Take to the waterways
Books reviews
DVD reviews
Yoga
Our new website - Enjoy Britain online www.enjoybritainonline.co.uk/
New CD releases
Discover Knightsbridge, London
Cruises
Birdwatching and more